Goodness, $1200 in fees not including tag transfer? I paid $399. Mark Dodge Louisiana is what...$200?
Internet price plus $1200 in fees is about 10% below MSRP. That does not sound like a good deal. Since you say before rebates, I'm assuming this is an order?
If you can get $4500 in rebates, then you'd have about 18.3% off, which would be a good deal. If you got $1500+ and also 0% financing, it would be good as well. But if you're trading in, the water will get muddy because you don't know the private sale value of your truck.
I think you'd be in a better position with another $2000 off.