I just made this decision a few weeks ago - although I was looking at a Silverado LTZ - & decided to go with the RAM. The Chevy is a nice truck. As far as looks are concerned, I'm an old school chrome guy (my Harley is dripping in it) & compared to my RAM with the Sport package I liked the look of the chrome front end on the Silverado more than that of my RAM. I drove them both; overall the Dodge would get the nod for overall comfort & drivability but the Chevy wasn't bad at all. The Silverado I drove had the feature where the engine shuts off when stopped at a traffic signal or in traffic & it worked seamlessly - my RAM Hemi doesn't do that. It also had the dual cameras in the back that have the ability to "see through" a trailer when towing which is cool. Overall though, the RAM interior is a more friendly place (IMO) to spend time. As far as the engines & drivetrains, as I didn't drive them back-to-back I can't really say (the Chevy was the 5.3L).
What really turned it for me though was the deal I was able to score on the RAM. The saleswoman I had at Chevy was great & I really wanted to buy a truck from her. But she couldn't come anywhere close to the deal I was getting from Dodge. I bought a truck with a window sticker price thousands of dollars more for thousands of dollars less. I'm not a person that will run to another deal for a few hundred dollars - this was different, it was a huge sum of money.
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