Waldorf Dodge and all the dealerships he owns are outrageous. They aren't a high volume dealer. I just had a newer salesman there basically verify that information and tell me good luck on them trying to make any great deals. He is already trying to leave because the volume is low. There are way more dealers in the DMV that have higher volume and have already blown their quotes away.
I recommend people check out Bill Luke's website for a good idea of what they should pay. Their vehicles are aggressively priced (large volume dealer) and clearly shows "Everyone's Price" on each vehicle page without any rebate stacking gimmicks. I've bought from them before, and they also offer a $1,000 rebate for using their financing (they just ask that you refi it at least 4 months after purchase, else they lose their kickback... and if that happens too much they will nix that extra rebate). Not saying it's the absolute best deal, but it's a good point of reference.
Most of these prices seen on the internet are misleading.
Waldorf has this disclaimer:
"
We strive to provide accurate information, but please verify options and price before purchasing. All vehicles are subject prior sale and financing is subject to credit approval. All prices exclude tax, tags, freight/destination fee of $1195.00 up to 1695.00 and only a $299.00 processing fee. Conditional final prices may include all factory rebates and incentives such as Chrysler capital financing, non-prime bonus cash etc. You may not qualify for all factory incentives see dealer for details. Prices are valid based on current FCA incentives which vary by model. "
Yet their price shows you the internet price break down as:
- MSRP:$63,385
- YOU SAVE:$15,302
- Internet Price$48,083
Waldorf advertises
their internet savings subtracted from MSRP (which includes destination fees), yet in their fine print they state that
their prices exclude destination fees. So is the destination fee added back in or not in the above price? The Internet Price is listed as $48,083. But according to the fine print, you need to add back in the $1,695 destination fee for a total of $49,778 plus the doc fee of $300 for a total of 50,078. So you do not save $15,302, only $13,307 before TTL.
Koons' prices do include freight according to their fine print, but the do list all the rebates in their discount. But they also have an $800 doc/processing fee.
Bill Luke gives you an extra $1000 if you finance through them but also adds in $359 for window tinting (telling you that you need this in Phoenix I guess).
Many dealers also include all of the conditional rebates in their "you save"/"everyone pays" number, even counting rebates that may exclude the buyer receiving some of the other rebates listed. For most of these prices, you need to be a first responder, a veteran, finance with Chrysler and either have good credit or less than good credit. For most people, including first responders and vets, it is hard to qualify for the total discount price advertised by many dealers.
I also love that they add in that they are not responsible typos in their own ads.