That makes your dealer discount ~ $7500, or 15% under MSRP which I believe is the highest dealer discount we've seen so far. 9% off is common and is right under invoice .... How did you negotiate it so low?
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Price negotiated from MSRP
- Thread starter Jared B
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That makes your dealer discount ~ $7500, or 15% under MSRP which I believe is the highest dealer discount we've seen so far. 9% off is common and is right under invoice .... How did you negotiate it so low?
Hey Jason...just so I understand correctly. You reduced the cost by a total of $11k or $16K?
Truck conquest and dealer cash. Might be showing my ignorance here but what is f&f pricing?
Believemeustink
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I believe F&F is friends and family pricing
nicodywill
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I did a lot of research online and waited until the cheapest dealership in the area started their “Labor Day sale” then went to the dealership and test drove what I was looking to buy. After the drive they valued my trade at considerably less than what it was worth. Typical tactic... So I just left lol.
Then went to two more dealers to find what I wanted and had them value my trade while I looked around. After getting to the number I wanted on the trade I found the truck I wanted which was the same as the first dealer and showed them the first dealers online price and my negotiated pricing sheet from the first dealer and asked them to match. They always advertise they’ll beat anyone else’s deal and they did.
SIDE NOTE: the original dealer called me this am and told me he’d give me what I wanted for my trade now because it was month end and they needed to move a couple move pickups. Told him sorry but I had already bought.
4sallypat
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Now that's how you do business at a dealer - separate transactions - trade in first then purchase new second.
The dealers love it when you fall for a new truck first and then you mention a trade in - they see "sucker" on your forehead because now they can manipulate both profit makers....
nicodywill
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I also monitor try my vehicles value with true car, KBB, and Edmunds fairly frequently to get an actual idea of what the vehicle is worth and tell them what I want for the trade straight away no BS'ing or waffling. If they don't want to play ball.... I'll just leave.
Finally bought a Laramie 4x4 Crew Cab
MSRP 55700
Dealer discount: 7900 (14%)
Rebates: 5000 (3000 general + 1000 penfed + 1000 truck conquest)
Adj. price: 42800 (23% off MSRP)
I probably left some money on the table, but they did deliver the car 200 miles to me.
MSRP 55700
Dealer discount: 7900 (14%)
Rebates: 5000 (3000 general + 1000 penfed + 1000 truck conquest)
Adj. price: 42800 (23% off MSRP)
I probably left some money on the table, but they did deliver the car 200 miles to me.
Last edited:
Believemeustink
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Just for my edification, when you say dealer discount that is just money subtracted from msrp, it doesn't comprise of any incentives or rebates?
Just a pure dollar amount off of the MSRP...
Bwarren2
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what is truck conquest?
4sallypat
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Was this financed thru PenFed to get the the $1000 ?
Correct, that is the dealer discount off MSRP, before any rebates/incentives. 9% off is right under invoice, and some online dealers have 14% off (Idaho / Arizona)
Truck conquest is if you have a current registration to any competitive truck (Ford, Chevy, etc..).
Someone earlier in the thread tipped me off to Penfed. You have to be a member, but their car buying service (powered by TrueCar) will generate a $1000 certificate. You don't have to finance through them. The coupon is actually tied to your name / address in the DealerConnect software that all dealers use, so once you generate it any dealer can see it.
4sallypat
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Wow, that's a nice perk of being a PenFed member.
And doubly nice that you don't have to finance thru them...
Gotta see about opening up an account with them....
I'm pretty sure this is the contest I entered that allowed RAM to send me a $500 certificate: https://www.siriusxm.com/ram
Ezshooter
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Just an FYI - that’s correct, no financing is required to get the $1000 certificate. That said, IF you use the buying service and IF you use one of their certified dealers, you qualify for a .5% rate reduction... so their 60 month/ 5 yr rate of 3.49% becomes 2.99% - an app $800 savings in interest on a $60k truck. I think you have to be a member for 60 or 90 days to use the buying program though.
4sallypat
Active Member
This is very useful!
I just joined PenFed online and opened an account.
SO I have wait ???
Oh the agony!
anthtony
Active Member
Placed my order today. MSRP on my limited was $66,355, I negotiated 10% off MSRP ($59.720) and qualified for 4k in rebates ($55,720). Dealer was just awesome....didn't waste my time since I new exactly what I wanted (and wasn't anywhere in the midwest). Now the wait begins!!
