Yes I agree, the price is quite steep right now, I guess it's still early adopter stage, but I would think/hope it would have to come down to match the competition pricing sooner than later (I know we can quibble about quality etc, but I am brand agnostic, but do like the looks of the Ram better
) I think Ram knows that the ford employee pricing is very competitive spec for spec and will have to somehow meet their discounts, even the GM side has gotten a good 15K+ off of their pricing. So that's to myhopes and dreams that they'll start matching competition pricing. I know they may be pipe dreams, but I can still hope... can't I?