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Why is the crew cab with the 6.4 bed not a popular option?

AngelPhoenix

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They even removed the quad cab option from the Laramie because of the crew cab popularity
I know, and from the Rebel!! Which is crazy to me, shorter vehicles are generally better off-road, afaik (I mean, I'm pretty sure Ram never gave you a "long" bed option on the Rebel, even with a quad cab, for a reason). Which means people are buying Rebels to never take them off-road lol.
 

Shots

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... If given the option consumers likely choose the 5.7 bed substantially more often than they would the 6.4. hence the disparity, ...
As AngelPhoenix said, the only way to truly know if it's preference or supply is to give the consumer the choice. I would typically prefer a regular cab truck, but they aren't really available. The manufacturers say they don't make them because people don't buy them, but when you do find the handful that they do make, they're always base models with very few options. Maybe people aren't buying the RC because they want a truck with some creature comforts not just a work truck. It's a self fulfilling prophecy. Dodge claims people won't buy it, so they don't make it, hence people don't buy it because they can't. Likewise, you see a lot of CC short beds instead of CC regular beds because people can't find the 6.4 very easily in the CC.

FWIW, I did find a RC that I considered buying. The problem was I wanted a Big Horn or better, and all I could find were Tradesman. I finally found a Big Horn Level 2 that I would have bought, but it was out of state. I wasn't going to drive that far to try to make a deal when it may just be a waste of time. If it had been available local I probably would have bought it instead of the truck I did.
 

Finn5033

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I agree with the opinion that they aren’t that popular because they are harder to find. If there were more on the lot I think they’d sell more.

as others have said it just depends on your use. If you pull a camper the longer bed is a no brainer IMO. More stable, more room to pack stuff. There were so many times I used my truck bed when I had the short bed and I just hated it. You’d think that 9” would make such a difference but man it does.

the new standard box on the Silverado Hd is 6’-9”. Even better
 

millerbjm

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In a strange twist I've been able to negotiate great deals on both my 2019 and then 2021 CC with the 6'4" box because someone else ordered it and then backed out and the trucks sat on the dealer lot for a few months since that combo is not popular. This worked great for me as someone who wants that combo as I was able to negotiate knowing they had been sitting on the trucks - both cases I did a dealer trade to buy from my preferred dealer close to home.
 

AngelPhoenix

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In a strange twist I've been able to negotiate great deals on both my 2019 and then 2021 CC with the 6'4" box because someone else ordered it and then backed out and the trucks sat on the dealer lot for a few months since that combo is not popular. This worked great for me as someone who wants that combo as I was able to negotiate knowing they had been sitting on the trucks - both cases I did a dealer trade to buy from my preferred dealer close to home.
See, I know this is anecdotal/isolated, but this is the type of thing that could show just how (not) popular the CC w/long bed really is, if we could aggregate reports of this happening with lots of different dealers in lots of different areas.
 

SpeedyV

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My garage is really tight. I went with a 6’4” quad cab because it is shorter overall than the 5’7” crew cab. I don’t need a back seat, would have considered a standard cab if available.
This made me curious...looks like the QC/6'-4" is 228.9" long. The CC/5'-7" is 232.9" (4" longer). And the CC/6'-4" is 241.8" (12.9" longer than QC/6'-4" and 8.9" longer than CC/5'-7").

This leads to the wheelbase also 'stretching' to match each length. For example, the QC/6'-4" has a 140.5" wheelbase, while the CC/5'-7" has a 144.5" wheelbase. It seems like Ram could have optimized production by matching these up a little better...e.g. stretching the QC cab 2" and going with a 6'-6" bed to utilize the same frame as the CC/5'-7".
 

mikeru82

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I agree with the opinion that they aren’t that popular because they are harder to find. If there were more on the lot I think they’d sell more.
You don't think they research these things? The trends are always changing, and it makes sense that dealerships will be slightly behind these changes. But do you really think they wouldn't order whatever configuration would mean the truck sits on the lot for the least amount of time? CC short beds are what is currently the most popular. So that's primarily what dealerships order for their lots. If the demand for QC long bed or CC long beds goes up you'll start seeing more of those on dealer lots.
 

AngelPhoenix

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You don't think they research these things? The trends are always changing, and it makes sense that dealerships will be slightly behind these changes. But do you really think they wouldn't order whatever configuration would mean the truck sits on the lot for the least amount of time? CC short beds are what is currently the most popular. So that's primarily what dealerships order for their lots. If the demand for QC long bed or CC long beds goes up you'll start seeing more of those on dealer lots.
How do they figure out if demand is increasing for something that's barely available though? This is a serious question. Do they create polls on the regular? I mean, I don't think a place like these forums is gonna be a good representation of what the average buyer wants.
 

Idahoktm

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You don't think they research these things? The trends are always changing, and it makes sense that dealerships will be slightly behind these changes. But do you really think they wouldn't order whatever configuration would mean the truck sits on the lot for the least amount of time? CC short beds are what is currently the most popular. So that's primarily what dealerships order for their lots. If the demand for QC long bed or CC long beds goes up you'll start seeing more of those on dealer lots.
I was just about to post something similar but less tactful. Thanks...you saved me from getting a few frowny faces. :ROFLMAO:
 

Finn5033

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You don't think they research these things? The trends are always changing, and it makes sense that dealerships will be slightly behind these changes. But do you really think they wouldn't order whatever configuration would mean the truck sits on the lot for the least amount of time? CC short beds are what is currently the most popular. So that's primarily what dealerships order for their lots. If the demand for QC long bed or CC long beds goes up you'll start seeing more of those on dealer lots.
I get what you’re saying. And I’m sure it even varies by region as far as how many are sold.

I actually spoke with the Manager who orders all the stock trucks at my closest local dealer. I was looking for a a crew cab, long box, patriot blue north edition. He was an older guy and he showed me all the trucks he had on order for stock. Well let’s just say that it looked like all he was ordering is trucks that he himself would want. Meaning I don’t think he was really with the times. No night editions, no Laramie sports, basically all old man trucks with a bunch of chrome.

point being is I don’t have faith that all dealerships order their trucks based entirely off of research. I bet a lot of it is the taste of the manager that’s ordering them
 

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That certainly makes sense too. That's why you see some dealerships with nothing but chrome and others with nothing but sport or night edition. I don't know about other areas of the country, but in the midwest it's not uncommon to see dealerships with new "modified" trucks. Such as lifts, different wheels/tires, decals etc all of which are not OEM parts. Some give them catchy names like it's a factory trim, others just make it like "their thing." Basically, if you want this non-facorty package installed when you buy it, you gotta shop at XXXXX.
Although sales may be based roughly on numbers, a lot of it surely has to do with whoever owns the place and/or who is doing the ordering. Not to mention what's available for them to order. After all, if Dodge isn't making a QC Limited, they aren't ordering it, so someone who wants a Limited is getting a CC.
 

mikeru82

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How do they figure out if demand is increasing for something that's barely available though? This is a serious question. Do they create polls on the regular? I mean, I don't think a place like these forums is gonna be a good representation of what the average buyer wants.
This is likely to vary between dealerships. It's common sense that they would want to have trucks on hand that people will want to buy. I know my local dealership keeps track of what customers are requesting, and base the trucks they order on the most common requests. I can't speak to how other dealerships do it. Times are quickly changing. Truck buying isn't like it used to be. Much of it is now done via e-mail, text messaging, phone calls. Not many people go into a dealership without first at least making contact or checking out dealer websites. So some of the tools they've used in the past may no longer work.
I get what you’re saying. And I’m sure it even varies by region as far as how many are sold.

I actually spoke with the Manager who orders all the stock trucks at my closest local dealer. I was looking for a a crew cab, long box, patriot blue north edition. He was an older guy and he showed me all the trucks he had on order for stock. Well let’s just say that it looked like all he was ordering is trucks that he himself would want. Meaning I don’t think he was really with the times. No night editions, no Laramie sports, basically all old man trucks with a bunch of chrome.

point being is I don’t have faith that all dealerships order their trucks based entirely off of research. I bet a lot of it is the taste of the manager that’s ordering them
I've run into this as well. Those are the managers who don't last long in their position, or the dealership hasn't caught on to the fact that he's costing them sales by ordering vehicles which aren't popular for that area. It's pretty self-regulating if you think about it. How long can a dealership stay in business if they aren't selling the vehicles on their lot?
 

ferraiolo1

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How do they figure out if demand is increasing for something that's barely available though? This is a serious question. Do they create polls on the regular? I mean, I don't think a place like these forums is gonna be a good representation of what the average buyer wants.

You don’t think Ram, a massive corporation, doesn’t do studies like this?

Of course they do, that’s why you see certain trim models and confirmations here and there discontinued.

And they are available for order, if a certain dealer sees their demographic is ordering more long beds, then they will order more to keep on their lot.

During the fracking boom in my area, the dealers were seeing that everyone was buying loaded 2500hd trucks, guess what, the lots were shortly filled with them and not many 1500s. Fracking boom ended now the lots are back to being filled with crew cab 1500 short beds.


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AngelPhoenix

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You don’t think Ram, a massive corporation, doesn’t do studies like this?

Of course they do, that’s why you see certain trim models and confirmations here and there discontinued.

And they are available for order, if a certain dealer sees their demographic is ordering more long beds, then they will order more to keep on their lot.

During the fracking boom in my area, the dealers were seeing that everyone was buying loaded 2500hd trucks, guess what, the lots were shortly filled with them and not many 1500s. Fracking boom ended now the lots are back to being filled with crew cab 1500 short beds.


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So it's pretty directly based on people's custom orders then? Cause I figured that would not necessarily be a good indicator, as people who order often want very specific things, and those specifics aren't necessarily reflective of what your average lot buyer, who's never custom ordered a vehicle in their lives (me up until a few months ago), actually wants. In other words, say that you see a spike in custom orders for the long bed, but it was something of a fluke, a coincidence of a lot of picky people (us) ordering that specifically, all around the same time. But if you were to poll the main customer base (lot buyers), they don't want long beds.

So I'm just curious like, where's the cutoff? How do they collect and aggregate the data? How long does it take for indicators to emerge that they need to shift production, and then what determines if it's enough for them to bother making adjustments?

I'm not of the illusion that long beds should be more popular because I like them lol not at all. But I am at least a little surprised at the the fact that there's almost ZERO at lots in a configuration that most people would buy, so it just sort of seems like a chicken-egg story. If they were to arbitrarily switch over to having a majority of fully-loaded, crew cab long beds on lots, and leave the short beds with less in-demand features, would people really take the trimmed-down shorts just because they dislike the longs so much? Or would they look at the beds and be like "I don't really care much about that, I just want the one with the vented seats and the pano roof and the MFT" ?

Conversely, what if ALL ordering was custom? If your only option was to do that, and you could of course configure exactly how you want, would there really be so few long beds out there? My theory is that you'd see a noticeable amount more.
 

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Conversely, what if ALL ordering was custom? If your only option was to do that, and you could of course configure exactly how you want, would there really be so few long beds out there? My theory is that you'd see a noticeable amount more.
Speculating is fun. You could say the same about Ramboxes, or Night Edition, or regular cabs. And it's very likely that different dealerships use different methods or tools to determine what to order. I don't think there is a simple answer to your question of how that is decided for all dealerships.
 

AngelPhoenix

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Speculating is fun. You could say the same about Ramboxes, or Night Edition, or regular cabs. And it's very likely that different dealerships use different methods or tools to determine what to order. I don't think there is a simple answer to your question of how that is decided for all dealerships.
With the way things are going, on my last question that you quoted, we may get to find out!
 

ferraiolo1

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I dont think you would see a noticeable amount more. Regular bed crew cab trucks slowly decreased in popularity since the mid 2000s. You will be hard pressed to find a cc 6.5ft bed truck in any brand over the years.

Same with non WT RCSB trucks.

Also purely speaking about 1500s. 2500+ are a different story since they are mainly used for work

But in the end does it REALLY matter? If that’s what you want you can order it or search dealers for one sitting in a corner.


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AngelPhoenix

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I dont think you would see a noticeable amount more. Regular bed crew cab trucks slowly decreased in popularity since the mid 2000s. You will be hard pressed to find a cc 6.5ft bed truck in any brand over the years.
Maybe because increasing populations in cities/urban areas called for the shorter bed, and then people with more room to maneuver just moved up to a 2500+?

Also...
Same with non WT RCSB trucks.
Can you translate please? lol
 

ferraiolo1

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Regular cab short bed.

They are almost always in a base work truck trim.

I had to search for a while to find one that had all the options like heated seats and good radio, turns out it was sitting on the dealer lot for months because they couldn’t sell it.

I also suffered a bit on trade in because it wasn’t a sought after configuration.

Similar experience with my last extended cab 6.5ft bed truck.

Now with this crew cab, loaded, baby bed ram, it will hold its value a little better since it’s a truck that’s sought after.


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AngelPhoenix

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Regular cab short bed.

They are almost always in a base work truck trim.

I had to search for a while to find one that had all the options like heated seats and good radio, turns out it was sitting on the dealer lot for months because they couldn’t sell it.

I also suffered a bit on trade in because it wasn’t a sought after configuration.

Similar experience with my last extended cab 6.5ft bed truck.

Now with this crew cab, loaded, baby bed ram, it will hold its value a little better since it’s a truck that’s sought after.


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It's definitely a conundrum in this market, with these prices, choosing between getting exactly what you want, and what will retain value the best.

I semi-regret not ordering Level 1 with my limited. Didn't want/care about the adaptive cruise and the surround cameras and such. But I came to find out that most everyone else gets Level 1, so I'm probably gonna get dinged on my trade in for that (AND it's a CC long bed lol). So, I'm either trading this thing within 2 years or so, before even the comprehensive warranty is up, or I'm driving this thing till it falls apart lol.
 

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