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Marketing
Ram and Former NFL Star J.J. Watt Unite for ‘Wiser’ Campaign
Ram Trucks has launched the second phase of its ‘The Calling’ marketing campaign, which launched earlier this year with the debut of the 2025 Ram 1500 RHO with ‘Twisters’ star Glen Powell. The latest commercial now stars former NFL superstar J.J. Watt. This new installment, titled ‘Wiser,’ highlights Watt’s life after football and his dedication to serving others through his J.J. Watt Foundation. The newest campaign showcases the 2025 Ram 1500 Limited, featuring the twin-turbocharged…
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Older Articles
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Aftermarket
VIDEO: HPE’s Mammoth 1000 Package For The TRX, Hits The Dyno!
We have been talking a lot about Hennessey Performance Engineering (HPE) lately. It doesn’t seem a day has gone by…
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Marketing
The Foo Fighters Join RAM On Paying Homage To ‘Everyday Rock Stars’!
Since the launch of the RAM brand in 2009, there have been some amazing marketing campaigns surrounding the truck maker.…
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Aftermarket
Hennessey Performance Will Build A Limited Run Of 1,000 Horsepower TRX SUVs:
Hennessey Performance Engineering (HPE) has been on a roll recently, with a ton of Hellcat-powered projects going on. Now, the…
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News
The First 2021 Ram 1500 Rebel Launch Edition Has Been Delivered In Brazil:
Last Friday (April 23rd), Claudio Teixeira officially became the first owner of a 2021 Ram 1500 Rebel Launch Edition in…
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Sales
By The Numbers: Full Size Truck Sales Q1 2021:
As we do at the end of every quarter, it is time to break down the full-sized truck sales market.…
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News
Stellantis Employee Killed In Accident At Sterling Stamping Plant:
In a report from the Macomb Daily, a worker at the Sterling Stamping Plant, died earlier this week after a…
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Mopar
Mopar Introduces Its New Mopar ’21 Ram 1500 Special Edition:
The Mopar brand unveiled its next special edition vehicle this morning with the launch of the Mopar ’21 Ram 1500…
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Awards
Rocky Mountain Automotive Press Names Ram TRX As Its “Truck Of The Year”!
The Rocky Mountain Automotive Press (RMAP) has named the all-new 2021 Ram 1500 TRX its 2021 “Truck of the Year”. RMAP…
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Reviews
The Story Behind Ram’s Center Console Easter Egg:
When the 2019 Ram 1500 launched back in early 2018, it became the benchmark for durability, technology, efficiency, and comfort…
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News
GOING GLOBAL: HGB Imports The Ram 1500 Rebel To Cambodia:
The Ram Truck brand is continuing to expand the global presence of its fifth-generation Ram 1500 lineup. Ram Cambodia has…
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