It wasn’t too long ago that the trend for pickups was all about “bling.” Chrome grilles, bumpers, wheels, mirrors, and whatever else could have chrome added to it, seemed like the popular thing. Now, in recent years it’s the exact opposite. Some of the most popular appearance packages from truck manufacturers today are ones that feature the blacked out look. So forget the chrome, current truck buyers love the blacked out look.
When the all-new Ram 1500 made its debut in Detroit in January 2018, the 2019 Ram 1500 Laramie Black trim stole the show from the rest of the lineup. It’s metallic black paint, and dark trim gave the truck a more urban and sporty feel than the previous offerings Ram had offered on the last generation Ram 1500 (DS) trucks.
However, not many people want to pay for a luxury trim to get the all-black look. Throughout the model year, Ram has introduced options in the entry-level Tradesman trim with the Tradesman Black, and it’s best selling trim, the Big Horn (or Lone Star if you are in Texas) with the Big Horn (Lone Star) Black.
While the Big Horn (Lone Star) trim level makes up over 50% of all 2019 Ram 1500 production, it makes sense that the Big Horn (Lone Star) Black is one of the brand’s most popular packages for the year.
The 2019 Ram 1500 Big Horn (Lone Star) Black Appearance Package Includes:
- 20-Inch x 9-Inch Cast Aluminum Black Wheels
- 275/55R20 OWL All-Season Tires
- Auto-Dimming Exterior Driver Mirror
- Black Exterior Badging
- Black Headlamp Bezels
- Black Interior Accents
- Body-Color Door Handles
- Body-Color Front Bumper
- Body-Color Rear Bumper
- Deluxe Cloth Bucket Seat
- Dual Exhaust with Black Tips
- Exterior Mirrors with Supplemental Signals
- Exterior Mirrors with Courtesy Lamps
- Exterior Mirrors with Memory
- Big Horn Body-Color Grille
- Power-Folding Mirrors (N/A w/Trailer-Tow Mirrors)
- Power Heated Mirrors w/Fold-Away (N/A w/Towing Mirrors)
The Black Appearance Package (ALC) adds USD 1,895 to the sticker price of the truck. The package adds a much more affordable way to get similar looks of the Laramie Black, for a lot more affordable price. The Ram Truck brand has some fantastic incentives on the Big Horn (Lone Star) trim level currently. You can visit RamTrucks.com to see the current incentives in your area.