June was a record month for the Ram Brand, with pickup sales up 56% over June of last year. For the month Ram sold 68,098 pickups marking the third month that Ram has sold over 60,000 trucks in a single month since December.
“For the first-half of 2019, Ram has been on a tear since we made the strategic decision to enter the year with a three-truck strategy. The new Ram 1500, Ram Classic and Heavy Duty are all generating a huge response from customers and critics alike,” Head of U.S. Sales Reid Bigland said. “This is now the third month Ram pickup sales have surpassed 60,000 since December. Our dealers had a steady stream of customers all month long.”
The Ram Brand as a whole also had their best month since they were launched as a standalone division back in 2009. Overall sales for the brand including the ProMaster and ProMaster City were up to 75,227 in June up 45% from last June when they moved 51,729 units total.
Ram is blowing away the industry average with a sales gain so far through this year of 28%, and a monthly increase for June of 56.4% while all other competitors are down. Ram has sold 299,480 pickups so far this year with 179,454 of those sold during the second quarter. This puts Ram squarely in the second place spot in sales behind Fords F150 and continuing to pull away from Chevrolets Silverado. Even if you combined the Silverado and Sierras numbers for the month, they still come up roughly 1500 units short of Ram.
Now that Ford has released their numbers we can see they still hold a commanding lead as expected but if the sales numbers from goodcarbadcar.net are accurate Ram was very very close to the F-series numbers for the month of June.
Here is the Break down for June and the first half of the year:
|Brand Sales||June ‘19||June ‘18||Change|
|Brand Sales through the first half of the year||2019||2018||% Change|
*- Denotes unofficial monthly sales numbers taken from http://www.goodcarbadcar.net that are generally regarded to be accurate. Both Ford and GM report quarterly so there are no “official” monthly sales numbers.
This is also FCAs last monthly sales report as they are switching to quarterly sales reports as Ford and GM already have so we won’t have any more sales numbers until October. One thing is for sure Ram is gaining market share at an amazing pace.