We told you over a month ago, Ram Trucks was planning on releasing a new holiday commercial campaign. Ram has finally released the final cut of their latest commercial, just in time for Christmas last week.
The 30-second video, a second commercial from the brand was filmed live on Saturday, December 1st. It features a Ram 1500 towing a life-size Gingerbread float, revealed in the first commercial shown last month, to the 2018 Nashville Christmas Parade which benefited the Monroe Carell Jr. Children’s Hospital at Vanderbilt. As the title sponsor of the parade, Ram trucks towed all of the parade floats, including the life-size gingerbread float constructed by the brand.
Gwen Stefani’s original holiday track “You Make It Feel Like Christmas” from her newly released deluxe holiday album by the same name is the backdrop music in the commercial.
Ram Trucks also was the official tow vehicle of this year’s 92nd annual Macy’s Thanksgiving Day Parade in New York City, as well.