November 1st, marks the “Day Of The Dead” or “Día de los Muertos” in the country of Mexico. The Mexican holiday focuses on gatherings of family and friends to pray for and remember friends and family members who have died, and help support their spiritual journey.
Even though the Ram brand is clearly American, there is Mexican heritage with the brand itself as the Ram Heavy Duty, some of the Ram 1500 Classic models and HEMI engines are built in Saltillo, Mexico. Ram Trucks decided to celebrate the holiday in a unique way, by inviting popular graffiti artist Kophns Martinez to custom paint a 2019 Ram 1500 Rebel Crew Cab 4×4 to honor the holiday.
Not only did Kophns manage to paint the Ram 1500 Rebel with some amazing art that would fit in with the Día de los Muertos festival in Mexico City, but he painted the truck with glow-in-the-dark spray paint. With the lights out, the truck looks even more amazing.
Check out the two videos above to see Kophns amazing work and to get a behind the scenes look at his time painting the all-new 2019 Ram 1500.