The Ram Truck brand is celebrating a win at the prestigious 2018 Arab Wheels awards ceremony staged by publishers Trace Media.
The all-new 2019 Ram 1500, which, following numerous prestigious accolades from the U.S. media, triumphed in the highly competitive Pick-Up Truck segment.
“This was a well-deserved award, and we’re proud that it’s the first accolade given to the all-new Ram 1500 in the Middle East this year,” said Eid. “Although the competition in the online public voting was pretty tight with its other U.S. rivals, the Ram 1500 secured the 2018 Pick-Up of the Year award with the full agreement of our four prominent automotive experts.”
To be eligible for the Arab Wheels Awards, a car must be an all-new or significantly facelifted vehicle that has been for sale prior to the announcement of the nominated vehicles. The four jurors for this year’s ceremony were Nabil Moustafa (Editor-in-Chief, Strive Middle East), Hisham Sakr (Pre-owned Sales Manager, Gargour Automotive Company), Khaled Hammoud (Co-Editor-in-Chief, Arab Wheels) and Issam Eid (Editor-in-Chief, Arab Wheels).
“The Arab Wheels Awards mean much more than just handing over trophies at a glamorous event every November,” said Eid. “It’s a long assignment that is intended to inform potential car buyers about the vehicles that should appear on their shortlists. Notably, it also gives consumers a 50 percent say in the results via our online voting process, with another 50 percent for our judging panel who ensure the integrity and credibility of the awards, the main goal being to achieve a balance between the view of consumers and expert motoring journalists. The awards also serve as an important resource for the industry with a focus on excellence and innovation on a regional scale.”